Sex toys fast becoming world’s favourite gadget
This extract taken from online article on THE STAR's website – May 20 2012
Smartphones have long been a must-have accessory, but sex toys are quickly becoming one of the world's most popular gadgets.
Experts believe the willingness of stars such as Gwyneth Paltrow and Jane Fonda to divulge their bedroom secrets are behind a recent surge in the sales of 'pleasure goods'.
While the UK sex toy business is now worth £250 million a year, global sales of erotic accessories are to set to rise to 400 million.
While sales of sex toys had been held back in the past due to an association with the sleazy, male dominated pornography industry, according to the counselling service Relate, women are now becoming far less shy about sexual aids.
A report by retail analysts Hewson confirmed there had been a revolution in the past 30 years, driven by the fact that women have a more powerful position in the home and work place.
'Celebrity endorsement of sex toys by star such as Teri Hatcher, Eva Longoria and Halle Berry act as validators for brands and women alike,' researchers said.
Several female celebrities talked openly about their favourite sexual positions in U.S. TV interviews screened last week.
Asked for her favourite, Oscar winner Gwyneth Paltrow, 39, wife of Coldplay singer Chris Martin, said: 'I'm down with all of them.'
Zoe Saldana, 33, star of Avatar and Pirates of the Caribbean, said: 'I like missionary and I like being on my knees too. And I love being on top or standing up.'
Meanwhile, the X Factor star Tulisa blushed when her rabbit vibrator accidentally went off in her suitcase when she was picking up her baggage at Miami airport.
Desperate Housewives star Eva Longoria, 37, revealed that some of the best sex she had ever experienced was with a sex toy.
She said in an interview: 'I own two and I have a Rabbit one. I give that as a gift all the time. It's the best gift to give - an orgasm.'
Teri Hatcher, 47, also from Desperate Housewives, said: 'To be honest, I don't know what I want a male for. I have some fabulous electronics to use instead. And any woman who tells you she doesn't is lying.'
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